Saturday, July 4, 2009

The SEBI Move to do away with Entry Load

SEBI in its eagerness to help mutual fund investors has done away with entry loads. The MF industry, which also includes 70,000-strong distribution personnel, is unhappy over the SEBI move to do away with entry load on fund schemes. The new regulations will hurt MF distributors badly, and to some extent, the industry too.

I believe that this move would ensure more transparency in the system. We have to wait and watch how this will be implemented.

If advisors have to collect two cheques from investors it may be a little tougher.

We will see many IFAs or agents moving out of this field as this will become less profitable in the short run. It will kill a large number of distributors who were making a living selling mutual fund products and contributing to the growth of this industry. The retail distributors will badly get affected by this move.


I think there would be a different model coming up with fee-based advice. The financial advisor can no longer remain a salesman. He now needs to be a professional who is qualified and knowledgeable to give advice on investments and linking it to various components of personal finance. He needs to upgrade his knowledge by undergoing certification programs such as Certified Financial Planner (CFP). Only the advisors who acquire and upgrade their knowledge and skills will be able to deliver value for fee taken from clients.